-Geo-fencing, in-store mode
-Shopping list: aisle location, running basket total
-Scan and Go receipts
-Black Friday: See top 25 items, location in store
-Multi-platform (mobile website, mobile app, mobile advertising & paid search, QR Codes)
-Shopping list: aisle location, running basket total
-Scan and Go receipts
-Black Friday: See top 25 items, location in store
-Multi-platform (mobile website, mobile app, mobile advertising & paid search, QR Codes)
-QR codes placed in 30 stores (Rockfeller Plaza, JFK Airport, etc.)
-Next to products in stores
-Access customer reviews, product videos, additional similar items
-Coupons, additional savings
-Multi-platform (mobile website, mobile app, QR Codes)
-Next to products in stores
-Access customer reviews, product videos, additional similar items
-Coupons, additional savings
-Multi-platform (mobile website, mobile app, QR Codes)
-mobile marketing campaign with help of BuzzCity ('09)
-promote laptop models in India with help from outdoor campaign
-3 week WAP interaction-based text "Best Price Offer" banner campaign
-click banner to receive product description and get connected with Dell dealer
-promote laptop models in India with help from outdoor campaign
-3 week WAP interaction-based text "Best Price Offer" banner campaign
-click banner to receive product description and get connected with Dell dealer